loovre aboodhabi
versaiii dubaiii

From conceiving in-situ shows that relate to brand values - to conceiving entire art centers powered by a brand, we believe that institutional brands are leading initiatives in the cultural field. fluoctet has worked for institutions and brands like the Palais de Tokyo, the Boghossian Foundation, the Venice Biennale, Vivendi, Universal Music Publishing and Woolmark. We showcase in-situ art, from private collections to performative showcasing, to artist residency tours and public art installation visits. We have also developed our own artist in residence programme, and art collection.

For Woolmark on the parvis on the palais de tokyo,, we provided a strong in-situ performance with the value of innovation for a brand that promotes innovative and organic advantages of wool as a matter.

For the Boghossian Foundation, that has been active for years in supporting Armenia through different charities, we provide them with support to change the scale of their engagement and provide a powerful innovation center for craftsmanship in the heart of the city.